We started by helping families gain control over their finances with a digital budgeting tool. But we didn’t stop there. To make it easier for people to connect the dots, we expanded into data access, looping in financial institutions. Customers now had a real-time picture of their financial health.
Pretty soon, other companies across a range of services wanted to access that same consumer-permissioned data and pass along the benefits to their own clients. So, we launched our data access and insights platform, an innovation engine for better financial experiences.